Ticketmaster Faces EU Complaint Over Platinum Tickets

Belgian consumer organization Testachats has, with the backing of European consumer rights watchdog Euroconsumers, filed a complaint against Ticketmaster with the European Commission.

The issue:

• As per The Ticketing Business, Testachats contends that Ticketmaster implies ‘Platinum Tickets’ offer special seating perks, without disclosing why they are worth more than a standard ticket.

• Using a gig by Puerto Rican rapper Bad Bunny at Brussels’ King Baudouin Stadium on July 22, 2026, as an example, it points out that ‘Platinum Tickets’ are available for up to €469 ($549), a significant mark up on Golden Circle access (€143.58/$168) and the cheapest General Admission tickets (€67.98/$80).

• Testachats and Euroconsumers believe there is no evidence that these ‘Platinum Tickets’ offer anything better than a standard ticket.

• As per The Ticketing Business, Testachats said: “Without a clear indication of the initial price, it is difficult for the consumer to estimate to what extent this increase is due to high demand or to the location of the seat (which may very well be better than regular tickets).”

Sounds familiar:

• Last week the UK’s Competition and Markets Authority threatened to commence legal action against Ticketmaster around the marketing of ‘Platinum’ tickets for Oasis’ comeback tour.

• It alleges Ticketmaster sold certain ‘Platinum’ tickets for nearly 2.5 times the price of equivalent standard tickets, without clarifying that they did not carry any additional benefits and were in some instances located in the same part of the stadium as standard tickets.