Google Acquires AI Music Platform ProducerAI

Google has acquired AI music creation platform ProducerAI, incorporating the startup into Google Labs.

Backstory:

• ProducerAI was founded by Seth Forsgren and Hayk Martiros under the name Riffusion.

• As per Digital Music News, it gained momentum because it could turn text prompts into short musical clips.

• Now, thanks to its integration with the Google ecosystem, users of ProducerAI – which launched under that name in July 2025 – can create tracks up to three minutes long.

How it works:

• ProducerAI uses a preview version of Google’s recently launched generative AI music model Lyria 3.

• It utilizes Gemini for its chat interface, Nano Banana for album art, and Veo for AI-powered music videos, all components of Google DeepMind’s generative AI system.

• In an interview with The Verge, Elias Roman, Senior Director of Product Management at Google Labs, says a key differentiator between the platform and other AI music making models is the back-and-forth dialogue users have with the platform’s built-in agent.

Endorsement:

• ProducerAI partnered with The Chainsmokers and GRAMMY-winning rapper Lecrae to develop the platform.

• It is currently available in 250 countries.