FUGA and Single Join Forces to Boost Fan Engagement

B2B music distribution platform FUGA has teamed up with direct-to-consumer (D2C) app Single.

The collab:

- The integration means clients of the Downtown-owned FUGA can deliver music straight to their Shopify storefronts where they sell merchandise, bringing distribution and direct sales in a single workflow.

- Releases can go live on streaming platforms while also powering fan engagement through listening parties, early merch drops and exclusive communities, all on Shopify via Single.

- D2C music sales from artist and label-owned storefronts are reported to the US, UK and Australian charts.

- FUGA is the first music distributor to partner with Single, giving its clients a starting point to grow their DSP presence and D2C business in one place.

- It marks FUGA’s first move into direct-to-consumer e-commerce.

What they said:

- Tommy Stalknecht, Single Co-founder and CEO: “Our partnership with FUGA isn’t just about sales – it’s about transforming distribution into a direct fan connection. No other platform gives artists and labels this level of control, turning every release into an opportunity to engage fans, capture first-party data, and drive direct revenue.”