D2C E-commerce

D2C E-commerce in the music industry refers to direct-to-consumer sales strategies where artists and labels sell music, merchandise, tickets, and digital products directly to fans through their own websites and platforms, bypassing traditional intermediaries like record stores, distributors, and third-party retailers. This approach allows artists to retain higher profit margins¹, build stronger fan relationships², and maintain full control over their brand experience and customer data³.

D2C E-commerce

D2C E-commerce in the music industry refers to direct-to-consumer sales strategies where artists and labels sell music, merchandise, tickets, and digital products directly to fans through their own websites and platforms, bypassing traditional intermediaries like record stores, distributors, and third-party retailers. This approach allows artists to retain higher profit margins¹, build stronger fan relationships², and maintain full control over their brand experience and customer data³.

D2C E-commerce

D2C E-commerce in the music industry refers to direct-to-consumer sales strategies where artists and labels sell music, merchandise, tickets, and digital products directly to fans through their own websites and platforms, bypassing traditional intermediaries like record stores, distributors, and third-party retailers. This approach allows artists to retain higher profit margins¹, build stronger fan relationships², and maintain full control over their brand experience and customer data³.

Related News

Related News

Related News

Tech & Innovation

Jan 8, 2026

16 min read

Sir Lucian Grainge on AI: “UMG will not stand by and watch irresponsible business models take hold”

The CEO of Universal Music Group shared strong words on the major label’s stance on AI in his annual New Year memo to staff

Sir Lucian Grainge on AI: “UMG will not stand by and watch irresponsible business models take hold”

The CEO of Universal Music Group shared strong words on the major label’s stance on AI in his annual New Year memo to staff

Tech & Innovation

Jan 8, 2026

Tech & Innovation

Jan 8, 2026

16 min read

Sir Lucian Grainge on AI: “UMG will not stand by and watch irresponsible business models take hold”

The CEO of Universal Music Group shared strong words on the major label’s stance on AI in his annual New Year memo to staff

Deals & Signings

Dec 22, 2025

1 min read

UMG and Roblox Partner on New Commercial Gaming Opportunities for Artists

The gaming platform has over 111 million daily active users

UMG and Roblox Partner on New Commercial Gaming Opportunities for Artists

The gaming platform has over 111 million daily active users

Deals & Signings

Dec 22, 2025

Deals & Signings

Dec 22, 2025

1 min read

UMG and Roblox Partner on New Commercial Gaming Opportunities for Artists

The gaming platform has over 111 million daily active users

Community & Social Impact

Dec 18, 2025

1 min read

Bandcamp Fridays Paid Out $19 Million to Artists and Labels in 2025

Bandcamp will continue the initiative for eight Fridays in 2026

Bandcamp Fridays Paid Out $19 Million to Artists and Labels in 2025

Bandcamp will continue the initiative for eight Fridays in 2026

Community & Social Impact

Dec 18, 2025

Community & Social Impact

Dec 18, 2025

1 min read

Bandcamp Fridays Paid Out $19 Million to Artists and Labels in 2025

Bandcamp will continue the initiative for eight Fridays in 2026

Marketing & Brand

Dec 11, 2025

1 min read

UMG Opens New UMusic Shops in NYC, London

Follows previous brick-and-mortar launches in Madrid and Tokyo

UMG Opens New UMusic Shops in NYC, London

Follows previous brick-and-mortar launches in Madrid and Tokyo

Marketing & Brand

Dec 11, 2025

Marketing & Brand

Dec 11, 2025

1 min read

UMG Opens New UMusic Shops in NYC, London

Follows previous brick-and-mortar launches in Madrid and Tokyo

Marketing & Brand

Nov 27, 2025

1 min read

UMG UK’s ‘Pause’ Studio Converts Music Videos Into Art Prints

The service launches with Amy Winehouse’s ‘You Know I’m No Good’ clip

UMG UK’s ‘Pause’ Studio Converts Music Videos Into Art Prints

The service launches with Amy Winehouse’s ‘You Know I’m No Good’ clip

Marketing & Brand

Nov 27, 2025

Marketing & Brand

Nov 27, 2025

1 min read

UMG UK’s ‘Pause’ Studio Converts Music Videos Into Art Prints

The service launches with Amy Winehouse’s ‘You Know I’m No Good’ clip

Careers & People

Nov 25, 2025

1 min read

Mike Walsh Joins Townsend as D2C Sales and Product Consultant

The exec has spent three decades in music and media

Mike Walsh Joins Townsend as D2C Sales and Product Consultant

The exec has spent three decades in music and media

Careers & People

Nov 25, 2025

Careers & People

Nov 25, 2025

1 min read

Mike Walsh Joins Townsend as D2C Sales and Product Consultant

The exec has spent three decades in music and media

Tech & Innovation

Nov 13, 2025

1 min read

Discogs Launches New Mobile App

Promises a faster and more intuitive experience

Discogs Launches New Mobile App

Promises a faster and more intuitive experience

Tech & Innovation

Nov 13, 2025

Tech & Innovation

Nov 13, 2025

1 min read

Discogs Launches New Mobile App

Promises a faster and more intuitive experience

Deals & Signings

Nov 5, 2025

1 min read

Proper Music Grows D2C Network Through Hospital and Heavenly Deals

Follows partnerships with Bella Union and Transgressive earlier in the year

Proper Music Grows D2C Network Through Hospital and Heavenly Deals

Follows partnerships with Bella Union and Transgressive earlier in the year

Deals & Signings

Nov 5, 2025

Deals & Signings

Nov 5, 2025

1 min read

Proper Music Grows D2C Network Through Hospital and Heavenly Deals

Follows partnerships with Bella Union and Transgressive earlier in the year