D2C E-commerce
D2C E-commerce in the music industry refers to direct-to-consumer sales strategies where artists and labels sell music, merchandise, tickets, and digital products directly to fans through their own websites and platforms, bypassing traditional intermediaries like record stores, distributors, and third-party retailers. This approach allows artists to retain higher profit margins¹, build stronger fan relationships², and maintain full control over their brand experience and customer data³.
D2C E-commerce
D2C E-commerce in the music industry refers to direct-to-consumer sales strategies where artists and labels sell music, merchandise, tickets, and digital products directly to fans through their own websites and platforms, bypassing traditional intermediaries like record stores, distributors, and third-party retailers. This approach allows artists to retain higher profit margins¹, build stronger fan relationships², and maintain full control over their brand experience and customer data³.
D2C E-commerce
D2C E-commerce in the music industry refers to direct-to-consumer sales strategies where artists and labels sell music, merchandise, tickets, and digital products directly to fans through their own websites and platforms, bypassing traditional intermediaries like record stores, distributors, and third-party retailers. This approach allows artists to retain higher profit margins¹, build stronger fan relationships², and maintain full control over their brand experience and customer data³.
Related News
Related News
Related News
Marketing & Brand
Nov 27, 2025
1 min read
UMG UK’s ‘Pause’ Studio Converts Music Videos Into Art Prints
The service launches with Amy Winehouse’s ‘You Know I’m No Good’ clip
UMG UK’s ‘Pause’ Studio Converts Music Videos Into Art Prints
The service launches with Amy Winehouse’s ‘You Know I’m No Good’ clip
Marketing & Brand
Nov 27, 2025
Marketing & Brand
Nov 27, 2025
1 min read
UMG UK’s ‘Pause’ Studio Converts Music Videos Into Art Prints
The service launches with Amy Winehouse’s ‘You Know I’m No Good’ clip
Careers & People
Nov 25, 2025
1 min read
Mike Walsh Joins Townsend as D2C Sales and Product Consultant
The exec has spent three decades in music and media
Mike Walsh Joins Townsend as D2C Sales and Product Consultant
The exec has spent three decades in music and media
Careers & People
Nov 25, 2025
Careers & People
Nov 25, 2025
1 min read
Mike Walsh Joins Townsend as D2C Sales and Product Consultant
The exec has spent three decades in music and media
Tech & Innovation
Nov 13, 2025
1 min read
Discogs Launches New Mobile App
Promises a faster and more intuitive experience
Discogs Launches New Mobile App
Promises a faster and more intuitive experience
Tech & Innovation
Nov 13, 2025
Tech & Innovation
Nov 13, 2025
1 min read
Discogs Launches New Mobile App
Promises a faster and more intuitive experience
Deals & Signings
Nov 5, 2025
1 min read
Proper Music Grows D2C Network Through Hospital and Heavenly Deals
Follows partnerships with Bella Union and Transgressive earlier in the year
Proper Music Grows D2C Network Through Hospital and Heavenly Deals
Follows partnerships with Bella Union and Transgressive earlier in the year
Deals & Signings
Nov 5, 2025
Deals & Signings
Nov 5, 2025
1 min read
Proper Music Grows D2C Network Through Hospital and Heavenly Deals
Follows partnerships with Bella Union and Transgressive earlier in the year
Tech & Innovation
Oct 30, 2025
1 min read
DistroKid Debuts Artist-to-Fan Merch Platform
Enables artists to create and run on-demand merch stores
DistroKid Debuts Artist-to-Fan Merch Platform
Enables artists to create and run on-demand merch stores
Tech & Innovation
Oct 30, 2025
Tech & Innovation
Oct 30, 2025
1 min read
DistroKid Debuts Artist-to-Fan Merch Platform
Enables artists to create and run on-demand merch stores
Deals & Signings
Sep 9, 2025
2 min read
Merlin Member Music Launches on Indie-Centric Platform Nina Protocol
Hundreds of labels represented by Merlin are now available on Nina
Merlin Member Music Launches on Indie-Centric Platform Nina Protocol
Hundreds of labels represented by Merlin are now available on Nina
Deals & Signings
Sep 9, 2025
Deals & Signings
Sep 9, 2025
2 min read
Merlin Member Music Launches on Indie-Centric Platform Nina Protocol
Hundreds of labels represented by Merlin are now available on Nina
Careers & People
Sep 3, 2025
1 min read
Christopher Södergren Joins Sony Music in New D2C Role
The exec will focus on the company’s direct-to-consumer strategies
Christopher Södergren Joins Sony Music in New D2C Role
The exec will focus on the company’s direct-to-consumer strategies
Careers & People
Sep 3, 2025
Careers & People
Sep 3, 2025
1 min read
Christopher Södergren Joins Sony Music in New D2C Role
The exec will focus on the company’s direct-to-consumer strategies
Business & Finance
Aug 6, 2025
1 min read
Down Right Merchandise and Overcast Merch Unite to Form Armada
The merger seeks to challenge major labels’ merch operations
Down Right Merchandise and Overcast Merch Unite to Form Armada
The merger seeks to challenge major labels’ merch operations
Business & Finance
Aug 6, 2025
Business & Finance
Aug 6, 2025
1 min read
Down Right Merchandise and Overcast Merch Unite to Form Armada
The merger seeks to challenge major labels’ merch operations
