South Africa is sub-Saharan Africa's largest and fastest-growing music market, contributing 77% of regional revenues with 19.9% growth in 2023¹. The market is valued at approximately $14.93 million with projected annual growth of 8.06%². Known for diverse genres including kwaito, amapiano, gqom, jazz, gospel, and traditional music, South Africa has produced internationally recognized artists and serves as the continent's music industry hub³.