Direct Licensing Deals
Direct licensing deals in the music industry involve direct negotiation and agreement between music users (e.g., streaming services, businesses) and rights holders (artists, labels, publishers) or their representatives. This bypasses traditional collective management organizations, allowing for customized agreements that can cover all necessary rights, including public performance. This approach offers greater flexibility and control over the terms of music usage.
Direct Licensing Deals
Direct licensing deals in the music industry involve direct negotiation and agreement between music users (e.g., streaming services, businesses) and rights holders (artists, labels, publishers) or their representatives. This bypasses traditional collective management organizations, allowing for customized agreements that can cover all necessary rights, including public performance. This approach offers greater flexibility and control over the terms of music usage.
Direct Licensing Deals
Direct licensing deals in the music industry involve direct negotiation and agreement between music users (e.g., streaming services, businesses) and rights holders (artists, labels, publishers) or their representatives. This bypasses traditional collective management organizations, allowing for customized agreements that can cover all necessary rights, including public performance. This approach offers greater flexibility and control over the terms of music usage.
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