Universal Music Group (UMG) has announced a new co-venture with Liquidax Capital, an IP asset management, investment, and advisory firm, to accelerate the process of finalizing music-related AI patents. The two companies have formed Music IP Holdings, Inc. (MIH) for licensing UMG’s AI patents and other new technological projects.
Background:
UMG has been developing AI technology involved with artist marketing, analytics, and distribution since 2020.
Liquidax will provide assistance in development, filing, and licensing work that is required when bringing new patents to the market.
Current activities:
UMG has already filed 15 patents via the new co-venture with Liquidax.
The new patents are in the realms of musical collaboration, multi-media content and campaign creation, music & health, AI threat protection, music administration, and rights management.
Two of UMG’s AI patents have been secured.
What they said:
Chris Horton, SVP, Strategic Technology at UMG: “At Universal Music Group, we are taking a very active role in fostering innovation. Building on our historical and contemporary track record of cutting-edge R&D, scientific advancements, and successful patent applications, we are looking forward to significantly advancing our internal efforts, with a dedicated focus on AI technology. And we’re very pleased to be entering into this collaboration with Liquidax, with whom we intend to develop a strong strategic relationship that will amplify our ability to develop IP and take it to market, accelerating the evolution of the music ecosystem.”
Daniel Drolet, Founder of Liquidax and Partner in MIH: “We are honored and excited to partner with UMG, the global leader in music innovation and ethical AI. We are laser-focused on advancing UMG’s leadership and their cutting-edge technologies, especially in AI, to empower their artists, protect creative rights, foster partnerships, and enhance UMG’s fan experiences worldwide.”
