UMG and Liquidax Partner to Expedite AI Patents

Universal Music Group (UMG) has announced a new co-venture with Liquidax Capital, an IP asset management, investment, and advisory firm, to accelerate the process of finalizing music-related AI patents. The two companies have formed Music IP Holdings, Inc. (MIH) for licensing UMG’s AI patents and other new technological projects.

Background:

• UMG has been developing AI technology involved with artist marketing, analytics, and distribution since 2020.

• Liquidax will provide assistance in development, filing, and licensing work that is required when bringing new patents to the market.

Current activities:

• UMG has already filed 15 patents via the new co-venture with Liquidax.

• The new patents are in the realms of musical collaboration, multi-media content and campaign creation, music & health, AI threat protection, music administration, and rights management.

• Two of UMG’s AI patents have been secured.

What they said:

• Chris Horton, SVP, Strategic Technology at UMG: “At Universal Music Group, we are taking a very active role in fostering innovation. Building on our historical and contemporary track record of cutting-edge R&D, scientific advancements, and successful patent applications, we are looking forward to significantly advancing our internal efforts, with a dedicated focus on AI technology. And we’re very pleased to be entering into this collaboration with Liquidax, with whom we intend to develop a strong strategic relationship that will amplify our ability to develop IP and take it to market, accelerating the evolution of the music ecosystem.”

• Daniel Drolet, Founder of Liquidax and Partner in MIH: “We are honored and excited to partner with UMG, the global leader in music innovation and ethical AI. We are laser-focused on advancing UMG’s leadership and their cutting-edge technologies, especially in AI, to empower their artists, protect creative rights, foster partnerships, and enhance UMG’s fan experiences worldwide.”