DEAG Posts Bump in Ticket Sales in H1 2025

Promoter and ticketing group DEAG Deutsche Entertainment Aktiengesellschaft (DEAG) has posted strong ticket-sale results in H1 2025, but they're not enough to put it in the black.

The H1 numbers:

• The Berlin-based DEAG sold more than 6.9 million tickets between January 1 and June 30, a 19% YoY increase.

• As The Ticketing Business points out, the fact that the majority of these were sold via its proprietary platforms underlines DEAG’s ongoing move towards direct-to-fan distribution.

• Revenues rose 17.1% to €155.4 million.

• EBITDA more than doubled to €6.6 million.

Net loss:

• Despite these numbers, DEAG still posted a net loss in H1 2025.

• Ongoing costs from previous acquisitions and venue leases, as well as sizeable interest payments on its debt – including an 8% corporate bond – contributed.

• So too did added tax charges.

• The owner of MyTicket and Gigantic ended the first half of 2025 €6.5 million in the red, compared with a net loss of €8.6 million in H1 2024.

Looking ahead:

• DEAG boasts a busy H2, with performances by artists such as Simply Red, Hans Zimmer, Marilyn Manson and Böhse Onkelz.

• The ‘An Evening With...’ series will also include Barack Obama and Matthew McConaughey.

• Come the end of the year DEAG anticipates it will have sold 12 million tickets to more than 6,000 events, up from 11 million last year.

What they said:

• Detlef Kornett, DEAG Group Chief Executive: “We are very pleased with our performance in the first half of 2025. Strong financial results, ticket sales at a very high level, and a packed event calendar provide a solid foundation for sustainable growth in the second half of 2025 and beyond.”