


Dave Ayers (Photo Credit: Kasia Walicka Maimone)
Dave Ayers Appointed Executive Vice President, A&R, at Peermusic
He will lead the East Coast contemporary creative team
Dave Ayers has been named Executive Vice President, A&R, at Peermusic.
The role:
Ayers will oversee the signing and development of talent, and shape the creative strategy across Peermusic’s roster of artists, songwriters and producers.
He will report to Jamie Cerreta, President US and Canada.
Backstory:
Ayers has worked across management, publishing and label A&R over the past four decades.
He’s previously worked at Twin/Tone, Capitol Records, Chrysalis and Big Deal Music Publishing, which he co-founded with Cerreta and others.
Following the 2020 sale of Big Deal he served as Executive Vice President at Hipgnosis Songs.
Previous signings and collaborations include Bon Iver, Ween, St. Vincent, TV on the Radio, Kamasi Washington, The Black Keys, and more.
What they said:
Mary Megan Peer, CEO of Peermusic: “Dave’s passion for finding, developing and nurturing talent is legendary. His deep experience, creative vision, and commitment to independent publishing make him a perfect fit for our team. I know our current writers and future signings will greatly benefit by working with him.”
Dave Ayers has been named Executive Vice President, A&R, at Peermusic.
The role:
Ayers will oversee the signing and development of talent, and shape the creative strategy across Peermusic’s roster of artists, songwriters and producers.
He will report to Jamie Cerreta, President US and Canada.
Backstory:
Ayers has worked across management, publishing and label A&R over the past four decades.
He’s previously worked at Twin/Tone, Capitol Records, Chrysalis and Big Deal Music Publishing, which he co-founded with Cerreta and others.
Following the 2020 sale of Big Deal he served as Executive Vice President at Hipgnosis Songs.
Previous signings and collaborations include Bon Iver, Ween, St. Vincent, TV on the Radio, Kamasi Washington, The Black Keys, and more.
What they said:
Mary Megan Peer, CEO of Peermusic: “Dave’s passion for finding, developing and nurturing talent is legendary. His deep experience, creative vision, and commitment to independent publishing make him a perfect fit for our team. I know our current writers and future signings will greatly benefit by working with him.”
Dave Ayers has been named Executive Vice President, A&R, at Peermusic.
The role:
Ayers will oversee the signing and development of talent, and shape the creative strategy across Peermusic’s roster of artists, songwriters and producers.
He will report to Jamie Cerreta, President US and Canada.
Backstory:
Ayers has worked across management, publishing and label A&R over the past four decades.
He’s previously worked at Twin/Tone, Capitol Records, Chrysalis and Big Deal Music Publishing, which he co-founded with Cerreta and others.
Following the 2020 sale of Big Deal he served as Executive Vice President at Hipgnosis Songs.
Previous signings and collaborations include Bon Iver, Ween, St. Vincent, TV on the Radio, Kamasi Washington, The Black Keys, and more.
What they said:
Mary Megan Peer, CEO of Peermusic: “Dave’s passion for finding, developing and nurturing talent is legendary. His deep experience, creative vision, and commitment to independent publishing make him a perfect fit for our team. I know our current writers and future signings will greatly benefit by working with him.”
Dave Ayers
Peermusic
Jamie Cerreta
Mary Megan Peer
Hipgnosis Songs
Big Deal Music Publishing
Capitol Records
St. Vincent
The Black Keys
Bon Iver
Executive Moves
Industry Personnel Changes
Post-Acquisition Founder Ventures
A&R-First Company Philosophy
Executive Appointments
A&R Leadership
Music Publishing
United States
Canada
👋 Disclosures & Transparency Block
This story was written with information sourced from Music Business Worldwide.
We covered it because it’s news of an executive appointment at a prominent music company.
📨 Subscribe to NIF
Get news dropped in your inbox 👇
📨 Subscribe to NIF
Get news dropped in your inbox 👇
Related Articles

Careers & People
Sep 18, 2025
1 min read
Fred Gillham Upped to COO at Concord Label Group
He will be responsible for Concord’s label services team

Careers & People
Sep 15, 2025
1 min read
Mira Chatt Named IFPI Regional Director for Asia
The exec was formerly with YouTube

Careers & People
Sep 12, 2025
1 min read
Matt Zeidman Joins SALXCO
With a mandate to expand the roster and help drive strategic initiatives

Fred Gillham Upped to COO at Concord Label Group
He will be responsible for Concord’s label services team

Rod Yates
Careers
Sep 18, 2025

Mira Chatt Named IFPI Regional Director for Asia
The exec was formerly with YouTube

Rod Yates
Careers
Sep 15, 2025

Matt Zeidman Joins SALXCO
With a mandate to expand the roster and help drive strategic initiatives

Rod Yates
Careers
Sep 12, 2025

Polydor Label Group Announces Key Promotions
The moves come as Olivia Dean, Sam Fender and more dominate UK charts

Rod Yates
Careers
Sep 10, 2025

Seeker Music Marks Fifth Birthday with New Hires and Promotions
The company has built a $300 million portfolio of more than 17,000 copyrights

Rod Yates
Careers
Sep 9, 2025

National Music Publishers’ Association Names New Board Chair and Vice Chair
Former Board Chairman Irwin Z. Robinson recently retired from the position

Harry Levin
Careers
Sep 8, 2025