Absolute Label Services Launches ‘Anthology’ AI Platform for Indies

Absolute Label Services has announced a new product called Anthology, an “AI-enhanced” solution for the independent label sector.

How it works:

• As per Music Business Worldwide (MBW), Absolute claims Anthology’s software suite “consolidates” workflows for catalog management, global digital distribution, neighboring rights, content ID management, and real-time analytics from streaming, physical and direct-to-consumer sales.

• Anthology seeks to provide independent entities with distribution, management and analytical infrastructure on par with the majors.

Meet ‘Ant’:

• Key to Anthology’s service is the integration of an “AI-powered music industry executive” called Ant which, as per MBW, has been trained on “vast amounts of industry knowledge, data and expertise.”

• Absolute refers to the AI-powered chatbot as “the music industry’s first comprehensive AI business partner.”

• It will be available 24/7 to provide “strategic guidance, data insights, and operational support across users’ entire business.”

Actionable insights:

• The Anthology portal delivers daily data from key streaming and social media platforms with “AI-powered” insights including playlist additions, streaming uplifts and more.

• It offers tools to optimize pitches across streaming services.

• Financial analytics and consolidated client royalty reporting are other services; so too is its promise of “granular control” over neighboring rights, content ID administration and direct CMO registrations.

What’s next:

• The platform is being used in-house at Absolute and by its clients.

• It will be made available to the wider industry as a standalone service later this year.

What they said:

• Absolute Label Services Managing Director Simon Wills: “It’s no use asking company owners and entrepreneurs to remain independent simply because of some altruistic ideals. They need genuinely competitive alternatives that make independence strategically beneficial. Anthology offers that genuine alternative.”

• He added: “We’ve built something that doesn’t just match the infrastructure of the majors – in many areas, it surpasses it. This platform ensures that independent music businesses can remain competitive without sacrificing their autonomy or creative vision.”