Scooter Braun
Scott Samuel 'Scooter' Braun is an American businessman, investor, and record executive who discovered Justin Bieber on YouTube in 2008. He founded SB Projects and managed top artists including Ariana Grande, Demi Lovato, and Carly Rae Jepsen. Since 2023, he serves as CEO of HYBE America following the acquisition of his company Ithaca Holdings. In 2024, he announced his retirement from artist management after 23 years.
Sources
Wikipedia, Business Insider, Biography.com, Scooter Braun official website
Updated:
Jun 5, 2025
Scooter Braun
Scott Samuel 'Scooter' Braun is an American businessman, investor, and record executive who discovered Justin Bieber on YouTube in 2008. He founded SB Projects and managed top artists including Ariana Grande, Demi Lovato, and Carly Rae Jepsen. Since 2023, he serves as CEO of HYBE America following the acquisition of his company Ithaca Holdings. In 2024, he announced his retirement from artist management after 23 years.
Sources
Wikipedia, Business Insider, Biography.com, Scooter Braun official website
Updated:
Jun 5, 2025
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