sombr Leads ROSTR’s Annual Most Viewed Artists Chart
Indie artist MJ Lenderman also takes No. 1 for Artists <1M Spotify Monthly Listeners.
WRAPD is a year-in-review series analyzing data collected on ROSTR over the past 12 months.
Now an industry staple used by tens of thousands of industry professionals, usage trends on ROSTR are an increasingly accurate proxy for who the music industry is paying attention to.
The fourth and final installment of the series - ranks the Most Viewed Artists & Most Viewed Artists <1M Spotify Monthly Listeners.
Most Viewed Artists:
GRAMMY-nominated for Best New Artist, sombr raked in the most unique views this year after a very buzzy come-up.
Fellow BNA nominee Olivia Dean clocked in at No. 3 after a successful album rollout, opening for Sabrina Carpenter, and more recently making headlines for calling out Ticketmaster over inflated resale prices on her tour.
Hotly-tipped NYC band Geese, led by frontman Cameron Winter, rounded out the top 15.
Most Viewed Artists <1M Spotify ML:
Indie darling MJ Lenderman took the top spot and stayed busy this year with a big NA tour and appearances at festivals like ACL.
Electronic band and recent Tame Impala opener for the Deadbeat tour, Fcukers, landed at No. 2.
Last year’s No. 1 Medium Build stayed consistent this year and rounded out the top five.
Check out the Top 50 in each category here.
(Dec 1, 2024 to Nov 30, 2025)
ROSTR
sombr
Olivia Dean
Sabrina Carpenter
Ticketmaster
Geese
Cameron Winter
MJ Lenderman
Tame Impala
Medium Build
Platform Engagement as Industry Barometer
Quantifying Industry Attention
Year-End Music Trends
Independent Artist Industry Pathways
Chart Analysis
Artist Analytics
Industry Power Rankings
Year-End Recaps
Industry Attention Metrics
United States
United Kingdom
New York, US
👋 Disclosures & Transparency Block
Most Viewed Artists is a ranking of the most popular companies on ROSTR in 2025 based on the number of unique people who viewed each company. Note - It's not a rank of how many views an artist got, but how many different (unique) people viewed them over the year.
All rankings are based on data and only on data - no pitching or paid placements. Any advertisements are marked with a yellow “Ad” in the top corner. Data parameters for WRAPD are from the past 12 months (12/1/24-11/30/25).
