TikTok’s ‘Add to Music App’ Hits Six Billion Tracks Saved in 12 Months

TikTok says its Add to Music App has been used to save more than six billion tracks to premium music streaming services over the past 12 months.

Why it matters:

• The figures reinforce TikTok’s position as a driver of music consumption.

• The conversion from TikTok discovery to listening on DSPs delivers tangible impact for the music industry via chart breakthroughs, sustained global consumption, and royalty generation.

How it works:

• The feature allows users to save tracks they discover on TikTok directly to streaming services such as Spotify and Apple Music without leaving the app.

• It was rolled out worldwide in 2024.

Top save:

• The most-saved track over the past 12 months is ‘Die On This Hill’ by SIENNA SPIRO.

• The song has over six million creations and 16 billion video views.

• TikTok says this traction generated 385 million streams on Spotify.

The top 20 most-saved tracks:

• 1\.     “Die On This Hill” - SIENNA SPIRO

• 2\.     “Raindance” - Dave (ft. Tems)

• 3\.     “SWIM” - BTS

• 4\.     “The Fate of Ophelia” - Taylor Swift

• 5\.     “I Thought I Saw Your Face Today” - She & Him

• 6\.     “So Far So Fake” - Pierce The Veil

• 7\.     “Shake It To The Max” – MOLIY, Silent Addy, Skillibeng, Shenseea

• 8\.     “What You Saying” - Lil Uzi Vert

• 9\.     “Love Me Not” - Ravyn Lenae

• 10\.  “Babydoll” - Dominic Fike

• 11\.  “Let Down” - Radiohead

• 12\.  “White Keys” - Dominic Fike

• 13\.  “You Stole The Show” - SIENNA SPIRO

• 14\.  “Sugar On My Tongue” - Tyler, The Creator

• 15\.  “Stateside + Zara Larsson” - Pink Pantheress, Zara Larsson

• 16\. “Nights” - Frank Ocean

• 17\.  “Iloveitiloveitiloveit” - Bella Kay

• 18\.  “So Easy (To Fall In Love)” - Olivia Dean

• 19\.  “Tears” - Sabrina Carpenter

• 20\.  “What's Up?” - 4 Non Blondes

What they said:

• Tracy Gardner, Global Head of Music Business Development, TikTok: “TikTok is the starting point for music discovery on a global scale, and Add to Music App is turning that discovery into measurable impact for the industry. Generating over 6 billion track saves - and many multiples more in streams - in a single year shows how powerful our platform is at driving music discovery among our community, and how seamlessly we are converting intent into streaming, chart success, and revenue for artists and their partners.”