Live Nation to Host New Music Tourism Conference

Live Nation has announced a new music tourism conference to take place at the North Javits Centre in New York City on September 22, 2026. The official title is Skift Live Tourism Summit, with Skift, a travel and tourism industry intelligence platform, serving as the primary sponsor.

The details:

• Currently announced speakers include:

• Russell Wallach, Live Nation Global President of Media and Sponsorship.

• Visit Philadelphia CEO, Angela Val.

• Steve Hill, CEO of the Las Vegas Convention and Visitors Authority.

What they said:

• An official statement reads: “Concerts, festivals, sports and cultural events now influence how people choose destinations, when they travel and how cities compete for visitors. This creates a massive ripple effect across flight bookings, lodging, local experiences, and distribution. As travellers increasingly flock to these massive spectacles, the strategic question facing the industry is: how do you convert these moments into lasting demand and growth?”