Creator Nation Names Alicia Zhu Chief Operating Officer

Creator Nation has appointed Alicia Zhu as Chief Operating Officer, effective November 9. Zhu joins after seven years at Shamrock Capital, and becomes the Live Nation-backed company’s first executive hire.

The role:

• Zhu will oversee financial operations, strategic initiatives, and mergers and acquisitions as Creator Nation builds its portfolio of creator-focused businesses.

Backstory:

• During her tenure at Shamrock Capital, Zhu focused on investments across the creator economy and broader marketing services landscape, partnering with management teams to drive business growth.

• Prior to joining Shamrock in 2019, Zhu worked in corporate strategy at The Walt Disney Company, focusing on M&A and long-term strategic initiatives.

Backing creator businesses:

• Creator Nation launched in October 2026 with Live Nation as its capital partner and strategic backer.

• The company is led by co-founders Scott Fisher and Alexis Fisher.

• It plans to acquire and grow creator-management firms and adjacent businesses.

• It will support creators across content, commerce, brand partnerships and live experiences, while also working directly with brands and marketers on partnerships and campaigns.

What they said:

• Alicia Zhu: “Creators are building businesses that extend far beyond a single platform or revenue stream. To grow those businesses sustainably, they need capital, operating expertise and the right partnerships. Creator Nation will bring those resources together across content, commerce, brand partnerships and live experiences. I’m proud to join the team at such an important moment.”