Finland’s Backbone Management has expanded into the UK.
Backstory:
The company was founded in 2014 by CEO Panu Piippo and Head of Management Antti Eriksso.
It has guided the international careers of artists such as Ville Vallo (HIM), The Rasmus and Blind Channel.
The set-up:
The UK office will be led by The Noise Cartel’s Director Adam Sagir, who over his 25-year career has worked as label manager, booking agent, artist manager and music PR.
He will continue to run The Noise Cartel while leading Backbone in the UK.
British artists Bones UK, Sikth and Vexed will join the company’s existing roster of Finnish artists such as Swallow The Sun, Ensiferum, Atlas and Stam1na.
What they said:
Panu Piippo, CEO: “Opening an office in London is an important milestone for us and a fantastic opportunity to continue Backbone Management’s international growth. Working alongside Adam is truly exciting – his experience and passion make him the perfect partner for this new chapter. We look forward to building long-term careers together and to shaping the future of music management on a truly global scale. We are also thrilled to welcome Bones UK, Sikth, and Vexed to the Backbone family.”