Sync licensing is a specialized subcategory within the music industry that involves granting legal permission to synchronize music with visual media such as films, TV shows, commercials, video games, and advertisements¹. This lucrative field has become a vital revenue source for artists and rights holders, with fees ranging from hundreds to tens of thousands of dollars per placement². Sync deals are typically arranged between music publishers and music supervisors or producers, creating opportunities for both established and independent artists to monetize their work through media placements³.