Puerto Rico is a major powerhouse in the global music industry, ranking as the third-largest exporter of top 10 singles worldwide in 2023 with 45 hits¹. The island is renowned for pioneering reggaeton, which emerged in the 1990s and has become a dominant global genre². Traditional genres include salsa, bomba, plena, and merengue, reflecting the island's rich cultural fusion of African, Spanish, and Taíno influences³.