The Streaming Integrity Initiative has the support of Warner, Virgin, Universal and More

Recordings that use generative AI in a supporting role remain eligible

The investment platform is backed by Influence Media Partners

The streaming app is described as a “parasitic” service by the IFPI

This comes after a coalition of major music companies proposed a series of rules for how AI music should chart across the industry

The initiative will be similar to when releases are labeled for explicit content

This move will streamline how rights holders can claim royalties from digital performance revenue

It’s the latest victory in the Operation Authêntica enforcement efforts