Vocana Launches Indie-Only Streaming Service After Successful Beta

After a successful public beta period, indie-only streaming platform Vocana has officially launched and opened its subscription service to the public.

Why it matters:

• Vocana is a streaming platform for independent artists only.

• Subscriptions directly support these artists, with Vocana’s user-centric royalty system distributing revenue towards the acts a subscriber actually streams, rather than pooling subscription revenue and distributing it based on overall market share.

• During its beta period Vocana signed partnerships with independent distributors and labels including DistroKid, Symphonic, FUGA, Downtown, MNRK, CD Baby, UnitedMasters and Gamma, bringing 6.5 million artists to its platform.

Features:

• Vocana offers a Royalty Calculator, allowing artists to compare potential earnings on the platform with what they might make through DSPs such as Spotify and YouTube.

• Its Sonic Profiler function uses listeners’ three favorite artists to surface other indie acts they might love.

• Genre hubs and curated discovery offer alternatives to non-transparent algorithms, while Verified Human badges help distinguish human-created music.

• In-app social features bring fans and artists together, while opt-in email sharing helps artists build direct relationships with listeners.

• Listeners can explore the platform with a 30-day free trial, no credit card required.

What they said:

• Neil Sheehan, President of Vocana: “We’re excited to open up Vocana’s community to all. We are especially eager to share how subscriptions will benefit the people who make the music we love. We’ve worked hard to build a very different model that ties real listeners to fair payouts for artists.”