The Grateful Dead Partner with Nugs on ‘Play Dead’ Archive

Legendary jam band The Grateful Dead have teamed with Rhino Entertainment and Nugs on a new app called Play Dead, which allows fans to stream shows from throughout the group’s history.

How it works:

• As Music Ally points out, The Grateful Dead have one of the world’s largest archives of live recordings.

• The Play Dead app features newly transferred and mastered recordings of shows from throughout their history.

• The app has launched with 20 previously-unreleased gigs, with two new ones added each week.

• Subscriptions cost $9.99 a month or $99.99 a year, though Nugs subscribers get a 50% discount.

What they said:

• Brad Serling, Nugs CEO: “Play Dead kicks off the largest tape transfer project in the history of rock’n’roll. We are pulling tapes off the shelf of the vault and transferring them at their highest resolution to date, and mastering in the studio for the first time.”