MAIA Universe Raises €1M With Max Martin Among Key Investors
Max Martin invests in Swedish sync platform MAIA Universe's €1M funding round.
Swedish sync licensing platform MAIA Universe has closed a €1 million investment round, with Swedish songwriter/producer Max Martin one of the investors.
Go Deeper:
MAIA Universe is a sync DSP platform offering instant music licensing from commercially released artists and songwriters for film, series, advertising, social content and gaming.
It offers music rights holders full control of pricing, moral rights restrictions and conditions.
MAIA Universe's licensing offering features more than 9,000 songs recorded by more than 2,200 artists across 300 labels and publishers.
Recent placements include Alpahville's "A Victory of Love" in a Polestar ad, and Gabriels' "Remember Me" in an ad for David Beckham's BOSS collection.
Investment:
Swedish hitmaker Max Martin is one of the recent backers via his MxM company.
Other investors include VC firms Zenith Ventures and Aligned Ventures.
Recent deals:
MAIA Universe recently signed licensing deals with Sony Music Publishing UK, Sony Records UK, Warner Chappell Music Publishing and Playground Music Scandinavia AB.
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