Consumable Acquires Radio.com and Mark Cuban’s Fireside

Ad-tech company Consumable has acquired Radio.com and Mark Cuban’s creator platform, Fireside.

Why it matters:

• As per Variety, Consumable plans to launch a next-gen streaming platform for “an AI-driven, creator-first media landscape.”

• Under the arrangement – the financial details of which have not been disclosed – the assets will be combined to form the foundation of a new platform under the Radio.com brand.

• Fireside’s integration will help “artists and creators expand monetization, deepen audience relationships and ownership, and build durable, full-stack businesses across content formats.”

Also launching:

• Consumable has launched Digital Indies, a new micro PE venture led by general partners Mark Levin and Fireside’s Falon Fatemi.

• Consumable says the venture “is focused on investing, acquiring, and building creator-first platforms and infrastructure at a time when AI is rapidly commoditizing technology and shifting competitive advantage toward distribution, trust, and direct audience relationships.”

• Radio.com will also form a multi-million dollar artist partnership fund providing independent musicians with “immediate liquidity while allowing them to retain ownership of their touring and merchandise revenue.”

• Details around platform development, partnerships and investments will be revealed in the coming months.

What they said:

• Falon Fatemi: “AI is accelerating content creation while compressing the value of technology itself. What matters now is ownership – of audiences, relationships, and monetization. Creators are already becoming full-stack media and commerce businesses, and we’re building the infrastructure to support that future. This next chapter for Radio.com is about laying the groundwork for a platform truly designed around creators.”