Complex Relaunches Verzuz With New Strategic Partnership
Complex will distribute Swizz Beatz and Timbaland’s music battle program throughout its network
Complex, the youth culture media and entertainment company, has announced a new partnership with Verzuz, the music battle show started as an Instagram live series by Swizz Beatz and Timbaland in 2020. Under this agreement, Verzuz will relaunch this year after being offline since season two ended in July 2022.
The partnership:
Complex will have exclusive distribution rights for Verzuz.
Via this deal, Complex will use its network of content, commerce, and live events to promote the program.
The first edition of Verzuz under this partnership will take place at ComplexCon in Las Vegas on October 25.
Cash Money Records and No Limit Records will face off at the relaunch.
What they said:
Aaron Levant, Complex CEO: "What Swizz Beatz and Timbaland have built with Verzuz is nothing short of incredible — a cultural phenomenon that has reshaped how fans engage with music and artists. We are thrilled to welcome Verzuz into the Complex family, and we can't wait to propel the show to new heights with an unrivaled line-up of events, kicking off at ComplexCon this October 25 & 26."
Complex, the youth culture media and entertainment company, has announced a new partnership with Verzuz, the music battle show started as an Instagram live series by Swizz Beatz and Timbaland in 2020. Under this agreement, Verzuz will relaunch this year after being offline since season two ended in July 2022.
The partnership:
Complex will have exclusive distribution rights for Verzuz.
Via this deal, Complex will use its network of content, commerce, and live events to promote the program.
The first edition of Verzuz under this partnership will take place at ComplexCon in Las Vegas on October 25.
Cash Money Records and No Limit Records will face off at the relaunch.
What they said:
Aaron Levant, Complex CEO: "What Swizz Beatz and Timbaland have built with Verzuz is nothing short of incredible — a cultural phenomenon that has reshaped how fans engage with music and artists. We are thrilled to welcome Verzuz into the Complex family, and we can't wait to propel the show to new heights with an unrivaled line-up of events, kicking off at ComplexCon this October 25 & 26."
Complex, the youth culture media and entertainment company, has announced a new partnership with Verzuz, the music battle show started as an Instagram live series by Swizz Beatz and Timbaland in 2020. Under this agreement, Verzuz will relaunch this year after being offline since season two ended in July 2022.
The partnership:
Complex will have exclusive distribution rights for Verzuz.
Via this deal, Complex will use its network of content, commerce, and live events to promote the program.
The first edition of Verzuz under this partnership will take place at ComplexCon in Las Vegas on October 25.
Cash Money Records and No Limit Records will face off at the relaunch.
What they said:
Aaron Levant, Complex CEO: "What Swizz Beatz and Timbaland have built with Verzuz is nothing short of incredible — a cultural phenomenon that has reshaped how fans engage with music and artists. We are thrilled to welcome Verzuz into the Complex family, and we can't wait to propel the show to new heights with an unrivaled line-up of events, kicking off at ComplexCon this October 25 & 26."
Complex
Verzuz
Swizz Beatz
Timbaland
ComplexCon
Cash Money Records
No Limit Records
Aaron Levant
Revival Of Legacy Music Platforms
Festival Lineup Announcements
Brand Music Partnerships
Music Business Deals
Monetizing Live Performances
Media Company Content Acquisition
Record Labels
Festival Partnerships
Brand Partnerships
Distribution Partnership
Media Partnership
United States
Las Vegas, US
👋 Disclosures & Transparency Block
This article was written from a press release provided by Complex.
We covered it because Verzuz is a major program in the music industry.
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