HYBE Surpasses $1 Billion in Q3 Revenue Driven by BTS World Tour

BTS’ ‘ARIRANG’ world tour drives record concert and merchandise earnings

South Korean entertainment company HYBE generated record quarterly revenue and operating profit in Q3 2026, with BTS’ world tour driving a surge in live and merchandise income.

Financial performance:

  • Revenue reached KRW 1.53 trillion (USD $1.08 billion), up 109.8% year-on-year and 5.2% quarter-on-quarter, marking HYBE’s first quarter above USD $1 billion.

  • Operating profit rose to KRW 188.5 billion (USD $133 million), compared with a KRW 42.2 billion operating loss a year earlier, delivering a 12.4% operating margin.

  • Net profit fell 89.7% quarter-on-quarter to KRW 11.3 billion (USD $8 million), partly reflecting foreign exchange valuation losses on foreign-currency holdings.

Live and recorded music:

  • Concert revenue hit a record KRW 726.8 billion (USD $512 million), up 196.7% year-on-year, led by BTS’ European and US tour dates, which averaged around 70,000 fans per show.

  • Q3 concert revenue alone was equivalent to approximately 95% of HYBE’s full-year 2025 concert revenue.

  • Merchandise and licensing revenue also reached a quarterly record of KRW 334.6 billion (USD $236 million), leaping 98.7% year-on-year and 7.7% quarter-on-quarter.

  • Recorded music revenue totaled KRW 282.8 billion (USD $199 million), up 49% year-on-year but down 13.4% quarter-on-quarter.

  • Streaming accounted for approximately 30% of the segment.

👋 Disclosures & Transparency Block
  • This story was written with information from Music Business Worldwide.

  • We covered it because it’s news of HYBE’s Q3 performance.

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