Four Industry Executives Form Forge Music Group

Matt Geffen, Ben Schecter, Charlie Perl and Tim Jordan have launched Forge Music Group. Comprising three arms – Forge Management, Forge Records, and Forge Publishing – the “next-generation” company will span management, records, publishing, and film.

Management roster:

• Forge Management’s roster covers artists, songwriters, and studio personnel.

• It includes artists such as Japan’s Yuki Chiba (in partnership with Warner Music Japan), singer-songwriters Nat & Alex Wolff, and singer-songwriter CARLA (a writer on Tame Impala & JENNIE’s “Dracula”).

• The company's producer and songwriter clients include Joe Reeves (Stella Lefty’s “Boston,” Morgan Wallen’s “What I Want”), JULiA LEWiS (Bad Bunny’s “DTMF”), GRAMMY-winning mix engineer Teezio, GRAMMY-winning producers Southside and Wheezy (Drake’s “Ran to Atlanta”), and more.

Record label:

• Forge Records launched with releases by bixby and singer-songwriter Carol Ades.

Publishing arm:

• Forge Publishing’s inaugural signings include UK artist Ebubé, singer-songwriter Avery Lynch, and GRAMMY-winning producer Peter Lee Johnson.

Music supervision:

• In partnership with Heavy Duty Projects, Forge is providing music supervision for Fleur, the upcoming feature film from director Ellie Foumbi that stars Halle Berry.

• Additional film projects will be announced.

Backstories:

• Prior to launching Forge, Geffen, Schecter and Perl helped build independent music company Coup D’État, whose catalog has generated more than 10 billion streams globally.

• Geffen has also advised organizations including The Recording Academy, YEEZY, EarthPercent and APG.

What they said:

• Ben Schecter, Forge Music Group President: “We’re in a unique time where great music and art travels the world in a way that has never been seen before. Our roster spans six continents, and it’s incredibly rewarding to help our artists and creatives build careers that transcend borders while pushing forward both commerce and creativity.”

• Matt Geffen, Forge Music Group CEO: “We learn every day from our artists, producers, partners, and team, whose talent and perspectives shape everything we build. It’s a big sandbox, and our job is to bring extraordinary people together and let them create.”