


Atlantic Music Group Launches Country Music Imprint: Atlantic Outpost
Atlantic veterans Jeff Levin and Ian Cripps will run the new label, which will be based in Los Angeles and Nashville
Atlantic Music Group, Warner Music Group’s umbrella label that owns Atlantic Records, 300 Entertainment, and 10K Projects, has announced a new country music arm: Atlantic Outpost. The label will be run by Jeff Levin, Co-Head of Pop and Rock A&R for Atlantic, and Ian Cripps, Executive Vice President of A&R at Atlantic.
Atlantic & country music:
Levin and Cripps facilitated country star Bailey Zimmerman’s feature on rapper BigXThaPlug’s “All The Way.”
Cripps received a Grammy nomination as soundtrack producer for the 2024 disaster film, Twisters, which featured original tracks from country artists Luke Combs, Lainey Wilson, Megan Moroney, Tyler Childers, and more.
Atlantic has currently signed country artists such as Sam Barber, Willow Avalon, and Cameron Whitcomb.
Background:
Warner Music Nashville (WMN) was recently added to the Warner Records umbrella.
WMN Co-Chairs/Co-Presidents Cris Lacy and Greg Nadel began reporting to Los Angeles-based Warner Records CEO/Co-Chairman Aaron Bay-Schuck and COO/Co-Chairman Tom Corson.
Other major label sectors, including Capitol Music Group, Interscope Geffen A&M, Mercury/Republic, and BBR/BMG, have recently invested in country music.
Atlantic Music Group, Warner Music Group’s umbrella label that owns Atlantic Records, 300 Entertainment, and 10K Projects, has announced a new country music arm: Atlantic Outpost. The label will be run by Jeff Levin, Co-Head of Pop and Rock A&R for Atlantic, and Ian Cripps, Executive Vice President of A&R at Atlantic.
Atlantic & country music:
Levin and Cripps facilitated country star Bailey Zimmerman’s feature on rapper BigXThaPlug’s “All The Way.”
Cripps received a Grammy nomination as soundtrack producer for the 2024 disaster film, Twisters, which featured original tracks from country artists Luke Combs, Lainey Wilson, Megan Moroney, Tyler Childers, and more.
Atlantic has currently signed country artists such as Sam Barber, Willow Avalon, and Cameron Whitcomb.
Background:
Warner Music Nashville (WMN) was recently added to the Warner Records umbrella.
WMN Co-Chairs/Co-Presidents Cris Lacy and Greg Nadel began reporting to Los Angeles-based Warner Records CEO/Co-Chairman Aaron Bay-Schuck and COO/Co-Chairman Tom Corson.
Other major label sectors, including Capitol Music Group, Interscope Geffen A&M, Mercury/Republic, and BBR/BMG, have recently invested in country music.
Atlantic Music Group, Warner Music Group’s umbrella label that owns Atlantic Records, 300 Entertainment, and 10K Projects, has announced a new country music arm: Atlantic Outpost. The label will be run by Jeff Levin, Co-Head of Pop and Rock A&R for Atlantic, and Ian Cripps, Executive Vice President of A&R at Atlantic.
Atlantic & country music:
Levin and Cripps facilitated country star Bailey Zimmerman’s feature on rapper BigXThaPlug’s “All The Way.”
Cripps received a Grammy nomination as soundtrack producer for the 2024 disaster film, Twisters, which featured original tracks from country artists Luke Combs, Lainey Wilson, Megan Moroney, Tyler Childers, and more.
Atlantic has currently signed country artists such as Sam Barber, Willow Avalon, and Cameron Whitcomb.
Background:
Warner Music Nashville (WMN) was recently added to the Warner Records umbrella.
WMN Co-Chairs/Co-Presidents Cris Lacy and Greg Nadel began reporting to Los Angeles-based Warner Records CEO/Co-Chairman Aaron Bay-Schuck and COO/Co-Chairman Tom Corson.
Other major label sectors, including Capitol Music Group, Interscope Geffen A&M, Mercury/Republic, and BBR/BMG, have recently invested in country music.
Atlantic Music Group
Warner Music Group
Atlantic Outpost
Jeff Levin
Ian Cripps
Warner Music Nashville
Bailey Zimmerman
Luke Combs
Lainey Wilson
300 Entertainment
WMG
Label Restructuring
Executive Moves
Cross-Genre Collaborations
Music Business Deals
Major Label Investment In Country Music
Record Labels
Major Labels
Label Imprint
Company Launches
Executive Appointments
Artist Signings
United States
Los Angeles, US
Nashville, US
👋 Disclosures & Transparency Block
- This article was written with information sourced from Billboard.
- We covered it because Atlantic Music Group is part of Warner Music Group, one of the three major labels.
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