Festival Format Expansion

Festival Format Expansion in the music industry refers to the evolving nature of music festivals, encompassing their growth into new genres and geographical regions, such as the Asia-Pacific market¹. This theme also includes the shift towards niche and artist-led events², the substantial increase in the number of festivals, a phenomenon known as "festivalization"³, and the integration of hybrid elements combining in-person and virtual experiences⁴. Furthermore, it involves the strategic addition of stages, days, or new locations to existing festivals⁵.

Festival Format Expansion

Festival Format Expansion in the music industry refers to the evolving nature of music festivals, encompassing their growth into new genres and geographical regions, such as the Asia-Pacific market¹. This theme also includes the shift towards niche and artist-led events², the substantial increase in the number of festivals, a phenomenon known as "festivalization"³, and the integration of hybrid elements combining in-person and virtual experiences⁴. Furthermore, it involves the strategic addition of stages, days, or new locations to existing festivals⁵.

Festival Format Expansion

Festival Format Expansion in the music industry refers to the evolving nature of music festivals, encompassing their growth into new genres and geographical regions, such as the Asia-Pacific market¹. This theme also includes the shift towards niche and artist-led events², the substantial increase in the number of festivals, a phenomenon known as "festivalization"³, and the integration of hybrid elements combining in-person and virtual experiences⁴. Furthermore, it involves the strategic addition of stages, days, or new locations to existing festivals⁵.