1 min read

Construction Begins on Long Beach Amphitheater

The venue will be run by Legends, formerly ASM Global

Construction has begun on Long Beach Amphitheater, the city’s $21.3 million, 11,000 capacity waterfront venue.

Rejuvenation:

  • As per Digital Music News, the construction is part of Mayor Rex Richardson’s plan to introduce more tourism and entertainment to the area.

  • As per Pollstar, the city has been without an operating venue since the Long Beach Arena ceased regularly booking rock and hip-hop acts.

  • The temporary venue is designed to run for 10 years while the City of Long Beach formulates a permanent plan.

  • It's scheduled to open this August.

Logistics:

  • Legends, formerly ASM Global, will run the venue.

  • As per Digital Music News, their contract includes a monthly $15,000 consulting fee until the venue opens, and a $300,000 annual fee thereafter.

  • The company will receive an 18% commission on the sale of naming rights, and the opportunity to make money on concessions.

  • Long Beach has already secured more than $11 million in sponsorships.

Forward bookings:

Construction has begun on Long Beach Amphitheater, the city’s $21.3 million, 11,000 capacity waterfront venue.

Rejuvenation:

  • As per Digital Music News, the construction is part of Mayor Rex Richardson’s plan to introduce more tourism and entertainment to the area.

  • As per Pollstar, the city has been without an operating venue since the Long Beach Arena ceased regularly booking rock and hip-hop acts.

  • The temporary venue is designed to run for 10 years while the City of Long Beach formulates a permanent plan.

  • It's scheduled to open this August.

Logistics:

  • Legends, formerly ASM Global, will run the venue.

  • As per Digital Music News, their contract includes a monthly $15,000 consulting fee until the venue opens, and a $300,000 annual fee thereafter.

  • The company will receive an 18% commission on the sale of naming rights, and the opportunity to make money on concessions.

  • Long Beach has already secured more than $11 million in sponsorships.

Forward bookings:

Construction has begun on Long Beach Amphitheater, the city’s $21.3 million, 11,000 capacity waterfront venue.

Rejuvenation:

  • As per Digital Music News, the construction is part of Mayor Rex Richardson’s plan to introduce more tourism and entertainment to the area.

  • As per Pollstar, the city has been without an operating venue since the Long Beach Arena ceased regularly booking rock and hip-hop acts.

  • The temporary venue is designed to run for 10 years while the City of Long Beach formulates a permanent plan.

  • It's scheduled to open this August.

Logistics:

  • Legends, formerly ASM Global, will run the venue.

  • As per Digital Music News, their contract includes a monthly $15,000 consulting fee until the venue opens, and a $300,000 annual fee thereafter.

  • The company will receive an 18% commission on the sale of naming rights, and the opportunity to make money on concessions.

  • Long Beach has already secured more than $11 million in sponsorships.

Forward bookings:

👋 Disclosures & Transparency Block
  • This story was written with information from Digital Music News and Pollstar.

  • We covered it because it’s news of a new venue.

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