Bologna, Italy, is recognized as a UNESCO City of Music¹, boasting a vibrant and diverse musical landscape. The city is known for its rich live music scene, encompassing genres from jazz and classical to rock and opera, with numerous venues hosting both local and international acts². Its strong university presence contributes to an "artsy vibe" among its musicians³. The broader Italian music market, of which Bologna is a part, saw an 11.1% increase in 2022, largely driven by streaming⁴.