


Thorsten Schäffler (Photo Credit: CTS Eventim)
Thorsten Schäffler Appointed Chief Product Officer at CTS Eventim
A key focus will be the increased use of generative AI
CTS Eventim, Europe’s largest ticketing services provider, has announced Thorsten Schäffler as its new Chief Product Officer, effective 16 July.
The role:
Schäffler will be responsible for product management across all B2B and B2C products, and will further develop the company’s overarching product strategy.
A key focus will be the increased use of generative AI to provide promoter clients with precise data analysis and predictive models to aid informed decision-making.
He will report to Karel Dörner, CTO of CTS Eventim.
Background:
Schäffler was previously Chief Digital Product Officer at Enpal, Europe’s market leader in photovoltaic systems.
He also served at mobility provider Flix, online furniture retailer Westwing, and Boston Consulting Group.
What they said:
Schäffler: “Building on CTS Eventim’s high-performance and reliable technologies, my team and I will develop new products, solutions and services to help promoters become even more efficient and realize their full potential. We will also offer fans even greater relevance and guidance in the ever-growing world of live entertainment.”
CTS Eventim, Europe’s largest ticketing services provider, has announced Thorsten Schäffler as its new Chief Product Officer, effective 16 July.
The role:
Schäffler will be responsible for product management across all B2B and B2C products, and will further develop the company’s overarching product strategy.
A key focus will be the increased use of generative AI to provide promoter clients with precise data analysis and predictive models to aid informed decision-making.
He will report to Karel Dörner, CTO of CTS Eventim.
Background:
Schäffler was previously Chief Digital Product Officer at Enpal, Europe’s market leader in photovoltaic systems.
He also served at mobility provider Flix, online furniture retailer Westwing, and Boston Consulting Group.
What they said:
Schäffler: “Building on CTS Eventim’s high-performance and reliable technologies, my team and I will develop new products, solutions and services to help promoters become even more efficient and realize their full potential. We will also offer fans even greater relevance and guidance in the ever-growing world of live entertainment.”
CTS Eventim, Europe’s largest ticketing services provider, has announced Thorsten Schäffler as its new Chief Product Officer, effective 16 July.
The role:
Schäffler will be responsible for product management across all B2B and B2C products, and will further develop the company’s overarching product strategy.
A key focus will be the increased use of generative AI to provide promoter clients with precise data analysis and predictive models to aid informed decision-making.
He will report to Karel Dörner, CTO of CTS Eventim.
Background:
Schäffler was previously Chief Digital Product Officer at Enpal, Europe’s market leader in photovoltaic systems.
He also served at mobility provider Flix, online furniture retailer Westwing, and Boston Consulting Group.
What they said:
Schäffler: “Building on CTS Eventim’s high-performance and reliable technologies, my team and I will develop new products, solutions and services to help promoters become even more efficient and realize their full potential. We will also offer fans even greater relevance and guidance in the ever-growing world of live entertainment.”
👋 Disclosures & Transparency Block
- This story was written with information sourced from CTS Eventim’s press release.
- We covered it because it’s staffing news from a major operator in the live events space.
📨 Subscribe to NIF
Get news dropped in your inbox 👇
📨 Subscribe to NIF
Get news dropped in your inbox 👇
Related Articles

Careers & People
Nov 14, 2025
1 min read
Thomas Coesfeld Appointed Chairman & CEO of Bertelsmann Group
The exec will remain in his current role as CEO of BMG

Careers & People
Nov 14, 2025
1 min read
Dee Hale Elevated to SVP, Film & TV Administration at Sony Music Publishing
The exec has been with the company since 1993

Careers & People
Nov 13, 2025
1 min read
Gregg Nadel Promoted to President of A&R at Warner Records Group
Nadel has spent over two decades in the Warner umbrella

Thomas Coesfeld Appointed Chairman & CEO of Bertelsmann Group
The exec will remain in his current role as CEO of BMG

Rod Yates
Careers
Nov 14, 2025

Dee Hale Elevated to SVP, Film & TV Administration at Sony Music Publishing
The exec has been with the company since 1993

Rod Yates
Careers
Nov 14, 2025

Gregg Nadel Promoted to President of A&R at Warner Records Group
Nadel has spent over two decades in the Warner umbrella

Harry Levin
Careers
Nov 13, 2025

Charlie Lexton Appointed CEO of Merlin
The exec has been with the digital rights agency since its inception

Rod Yates
Careers
Nov 13, 2025

Cris Lacy Appointed Chair & President of Warner Records Nashville
It’s the latest move in the expansion of the Warner Records Group

Rod Yates
Careers
Nov 12, 2025

Jeremy Vuernick Appointed to Atlantic Music Group’s Global Leadership Team
This is the latest move to further collaboration between Atlantic’s US and UK teams

Harry Levin
Careers
Nov 11, 2025



