
ZaZa Kazidi
ZaZa Kazadi has been promoted to Senior Director, A&R, UK & Europe, at Sony Music Publishing (SMP).
The role:
Based in London, Kazadi will be responsible for expanding opportunities for songwriters in the UK and across Europe, focusing on hip-hop, rap, R&B and Afro.
Backstory:
Kazadi joined SMP in 2024 as Senior A&R Manager.
He was most recently Director of A&R, UK.
Prior he managed artists and producers including ZieZie and Sonzi at Never Dies Management, and also spent two years as A&R Manager at BMG Music Publishing.
Signings:
Since joining SMP Kazadi has signed BRITs Hip Hop/Grime/Rap Act winner Dave, rising star EsDeeKid, Kidwild, Shallipopi, Fimiguerrero, as well as producers AOD (Tems, FKA Twigs) and Jo Caleb (Dave, Asake).
He also works closely with the likes of Wizkid, Producer X and Jester Beats.
What they said:
Sarah Gabrielli, Head of A&R, Sony Music Publishing UK: “ZaZa is one of the sharpest A&Rs I’ve worked with – his judgement, clarity of vision, and determination consistently set him apart. He combines real creative instinct with a relentless drive to deliver, making him an exceptional A&R and a key part of our team’s successes.”
ZaZa Kazadi
Sarah Gabrielli
Wizkid
Tems
FKA twigs
Dave
Asake
ZieZie
Shallipopi
Jo Caleb
Industry Personnel Changes
Music Industry Executive Appointments
A&R Executive Promotions
UK Rap And R&B Expansion
Talent Leadership
A&R Promotions
Sony Music Publishing
BMG Music Publishing
Never Dies Management
United Kingdom
London, GB
👋 Disclosures & Transparency Block
This story was written with information from Sony Music Publishing’s press release.
We covered it because it’s news of a new executive appointment at SMP.













