


Darnell Strom (Photo Credit: UTA)
Darnell Strom Appointed Head of UTA’s UK Office
The mission is “to evolve London into a major international hub for the company”
United Talent Agency (UTA) has announced that Darnell Strom will head up its UK operations, overseeing its growth across Europe, the Middle East and Africa.
New territory:
UTA launched in London in 2023 after acquiring talent and literary agency Curtis Brown, the ROOF Football Agency and consultancy firm MediaLink.
The role:
Strom joined UTA in 2019 and was previously the Head of the Culture & Commerce division.
He will relocate from Los Angeles to London for his new role.
UTA says his responsibilities will include strengthening “integration and connectivity across UTA’s European operations, unlocking new business opportunities, and driving growth throughout the region.”
He will work closely with UTA’s London teams across music, creators, brand marketing, comedy, production arts and advisory services, while collaborating with Curtis Brown and ROOF Football Agency.
Strom’s current client list includes Michaela Coel, Malala Yousafzai, Grace Wales Bonner, Jon Batiste, Industry creators Mickey Down and Konrad Kay, Karlie Kloss, Whitney Wolfe Herd and more.
Work history:
Prior to UTA Strom was an agent at CAA, working across television, speaking, books, motion pictures, technology, podcasts, and digital.
He has a background in politics and was once the Deputy Director of Scheduling to former President Bill Clinton, before serving on President Barack Obama’s White House Entertainment Council.
What they said:
Strom: “London is one of the most dynamic and creative markets in the world, and UTA has only scratched the surface of what’s possible here. I’m honored to lead our next phase of growth working with the incredible team we have in London, to build a stronger and more connected UTA across London, Europe and beyond.”
United Talent Agency (UTA) has announced that Darnell Strom will head up its UK operations, overseeing its growth across Europe, the Middle East and Africa.
New territory:
UTA launched in London in 2023 after acquiring talent and literary agency Curtis Brown, the ROOF Football Agency and consultancy firm MediaLink.
The role:
Strom joined UTA in 2019 and was previously the Head of the Culture & Commerce division.
He will relocate from Los Angeles to London for his new role.
UTA says his responsibilities will include strengthening “integration and connectivity across UTA’s European operations, unlocking new business opportunities, and driving growth throughout the region.”
He will work closely with UTA’s London teams across music, creators, brand marketing, comedy, production arts and advisory services, while collaborating with Curtis Brown and ROOF Football Agency.
Strom’s current client list includes Michaela Coel, Malala Yousafzai, Grace Wales Bonner, Jon Batiste, Industry creators Mickey Down and Konrad Kay, Karlie Kloss, Whitney Wolfe Herd and more.
Work history:
Prior to UTA Strom was an agent at CAA, working across television, speaking, books, motion pictures, technology, podcasts, and digital.
He has a background in politics and was once the Deputy Director of Scheduling to former President Bill Clinton, before serving on President Barack Obama’s White House Entertainment Council.
What they said:
Strom: “London is one of the most dynamic and creative markets in the world, and UTA has only scratched the surface of what’s possible here. I’m honored to lead our next phase of growth working with the incredible team we have in London, to build a stronger and more connected UTA across London, Europe and beyond.”
United Talent Agency (UTA) has announced that Darnell Strom will head up its UK operations, overseeing its growth across Europe, the Middle East and Africa.
New territory:
UTA launched in London in 2023 after acquiring talent and literary agency Curtis Brown, the ROOF Football Agency and consultancy firm MediaLink.
The role:
Strom joined UTA in 2019 and was previously the Head of the Culture & Commerce division.
He will relocate from Los Angeles to London for his new role.
UTA says his responsibilities will include strengthening “integration and connectivity across UTA’s European operations, unlocking new business opportunities, and driving growth throughout the region.”
He will work closely with UTA’s London teams across music, creators, brand marketing, comedy, production arts and advisory services, while collaborating with Curtis Brown and ROOF Football Agency.
Strom’s current client list includes Michaela Coel, Malala Yousafzai, Grace Wales Bonner, Jon Batiste, Industry creators Mickey Down and Konrad Kay, Karlie Kloss, Whitney Wolfe Herd and more.
Work history:
Prior to UTA Strom was an agent at CAA, working across television, speaking, books, motion pictures, technology, podcasts, and digital.
He has a background in politics and was once the Deputy Director of Scheduling to former President Bill Clinton, before serving on President Barack Obama’s White House Entertainment Council.
What they said:
Strom: “London is one of the most dynamic and creative markets in the world, and UTA has only scratched the surface of what’s possible here. I’m honored to lead our next phase of growth working with the incredible team we have in London, to build a stronger and more connected UTA across London, Europe and beyond.”
Darnell Strom
Curtis Brown
ROOF Football Agency
MediaLink
Bill Clinton
Barack Obama
Michaela Coel
Malala Yousafzai
United Talent Agency (UTA)
Creative Artists Agency (CAA)
Executive Moves
Executive Leadership Changes
Regional Office Expansion
Industry Personnel Changes
Executive Appointments
Talent Agencies
Regional Expansion
United Kingdom
United States
London, GB
Los Angeles, US
👋 Disclosures & Transparency Block
- This story was written with information sourced from Music Week and Variety.
- We covered it because it’s news of a major appointment at a globally recognized talent agency.
📨 Subscribe to NIF
Get news dropped in your inbox 👇
📨 Subscribe to NIF
Get news dropped in your inbox 👇
Related Articles

Careers & People
Aug 8, 2025
1 min read
Lo Ting-Fai Appointed President of Warner Music APAC
The new role begins on August 11

Careers & People
Aug 7, 2025
1 min read
Josh Green Launches Signal Fire Agency
The boutique booking agency is based in Nashville

Careers & People
Aug 5, 2025
1 min read
Former Hipgnosis EVP James Cerreta to Lead peermusic US & Canada
The exec brings more than two decades of experience to the role

Lo Ting-Fai Appointed President of Warner Music APAC
The new role begins on August 11

Rod Yates
Careers
Aug 8, 2025

Josh Green Launches Signal Fire Agency
The boutique booking agency is based in Nashville

Rod Yates
Careers
Aug 7, 2025

Former Hipgnosis EVP James Cerreta to Lead peermusic US & Canada
The exec brings more than two decades of experience to the role

Rod Yates
Careers
Aug 5, 2025

Rayna Bass and Selim Bouab Elevated to Co-President Roles at Atlantic
Lanre Gaba will assume new artist strategy and development role at AMG

Rod Yates
Careers
Aug 5, 2025

Shirley Halperin and Sean Woods Tapped as New Co-Editors-In-Chief of Rolling Stone
Halperin is the magazine’s first female EIC

Harry Levin
Careers
Aug 4, 2025

Hannah and Jeremy Gifford Launch Open Hand Management
The duo were previously at Round Table Management

Rod Yates
Careers
Aug 4, 2025