Concord Enters Into Strategic Partnership With Hip-Hop Powerhouse, Victor Victor Worldwide

Concord, the large-scale independent music company, has launched a multi-year strategic venture with Victor Victor Worldwide (VVW), a multifaceted record label and entertainment company based in New York. Concord will provide support for VVW’s roster and expand the reach of VVW’s recording catalog.

Background:

• VVW was founded by Steven Victor.

• Victor previously worked as Senior Vice President of A&R at Universal Music Group.

• His management roster has consisted of prominent rappers such as Desiigner, Pusha T, and The-Dream.

• Since launching VVW, Victor has spearheaded the careers of Pop Smoke, Ski Mask The Slump God, and Japanese artist Nigo.

What they said:

• Victor: “This marks an exciting new chapter for VVW, and I look forward to working with the Concord team to help propel our artists through its global network of resources. I’m grateful to Bob and Tom for their confidence in our vision.”

• Tom Becci, CEO, Concord Label Group: “At Concord, we build for what’s next by strengthening our creative teams. This venture with Steven and Victor Victor Worldwide unites organisations with distinct voices and a shared track record of developing artists at the highest level. By combining Victor Victor’s cultural leadership with Concord’s global resources, we’re creating a long-term partnership designed to break new talent and build lasting careers.