New Industry Focus (NIF) is an independent news site covering the people, tools, and trends shaping today’s music business. We aim for clear, accurate reporting that helps artists and industry professionals understand how the landscape is changing.
NIF is currently in beta. During the beta, we’re focused on covering a limited selection of day-to-day news that matters to music industry professionals. As we learn and develop, we’ll broaden our coverage with longer-form deep dives, interviews, data stories, and original reporting. Read more about the Beta.
Coverage on NIF comes from a combination of freelance contributors and the team across The ROSTR Group. The ROSTR team regularly writes for NIF, and some stories originate from other ROSTR products — like artist and company updates from ROSTR, or job-related content from Jobs by ROSTR. Where the content comes from and who wrote it is always clearly labeled.
NIF is published by The ROSTR Group, a media and technology company working toward a more open and connected music industry. While NIF is not independent from The ROSTR Group, the group itself is independent of outside corporate ownership or influence. Editorial decisions at NIF are made with autonomy; we follow straightforward sourcing and fact-checking standards and do not accept pay-for-coverage.
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For the principles that guide our work, see the New Industry Focus Manifesto.
We'd love to hear from you during our beta, if you have thoughts get in contact.
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