SongTools Forms Strategic Partnership with ONErpm’s OFFstep

SongTools, the platform that empowers creators with one-click marketing and ad tech solutions, has announced a strategic partnership and full platform integration with OFFstep, ONErpm’s proprietary artist and label platform.

The deal:

• The SongTools integration has been branded the Audience Growth Suite for OFFstep artists.

• It provides a set of tools designed to turn exposure into real, lasting fan relationships.

• The Audience Growth Suite combines automated playlist outreach, digital ad deployment, smart links, and real-time performance analytics, allowing artists and labels to launch campaigns that drive audience growth.

• The rollout to all ONErpm OFFstep clients is currently underway.

What they said:

• Danny Garcia, CEO of SongTools: “ONErpm has built one of the most forward-thinking modern music companies, and OFFstep is at the core of empowering creators to manage their businesses. Our mission is to democratize access to impactful, data-driven marketing tools – and partnering with ONErpm allows us to deliver on that promise for hundreds of thousands of creators worldwide.”

• William Sword, Global Head of Ads & Direct to Fan at ONErpm: “At ONErpm, our goal is to give artists and labels not just access to distribution, but the tools to grow their audiences and careers truly. Our new Audience Growth Suite, powered by SongTools, brings powerful, time-saving marketing and promotional capabilities directly into the artist workflow. It’s another way we’re helping creators take control of their growth, expand their reach, and build sustainable success – all from one unified platform.”